The rural-led momentum comes as the Government forecasts record-breaking export earnings for New Zealand’s food and fibre sector, which are expected to rise 12% to $54.6 billion in the year ahead.

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The former Deal Or No Deal host is the latest celebrity to launch a rural life show in ITV's Noel Edmonds' Kiwi Adventure.

The former Deal or No Deal and Noel's House Party star shows ITV viewers his new life as a farmer in Noel Edmonds' Kiwi ...

Starting from the country’s main gateways, such as Auckland and Christchurch, these road trips offer the best chance to experience the wealth and breadth of New Zealand’s unparalleled landscapes.

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The TV host discusses his latest show, Noel Edmond’s Kiwi Adventure, which is about his new life in New Zealand ...

Noel Edmonds is throwing open the doors to his new home in rural New Zealand, showing the world why he chose to move eleven ...

Noel Edmonds relocated to the other side of the world with his third wife Liz Davies – here, the Deal Or No Deal star ...

Those in the agriculture sector who can afford to buy new farm equipment are feeling buoyed by the government's new tax incentive.