Kia Motors unveiled a completely new brand logo, abandoning its traditional oval design. This shift—from a rounded emblem to an angular, more charismatic style—was more than just a cosmetic change. It ...

The change emphasizes ties to the University of North Texas System and highlights commitment to health education, research and patient care in Fort Worth and be ...

Superman’s S-crest is one of the most instantly recognizable logos ever created. The S in the shield has spread all over the world, and is a symbol associated with truth, justice, and one of the world ...

The excitement around the Fire is already heating up. Portland has surpassed 10,000 season ticket deposits and is reportedly on track to surpass a previous WNBA season ticket record set by the Golden ...

Portland’s WNBA expansion team unveiled its new branding and name — the Portland Fire — a rekindling of the city’s previous ...

It all ties back to one design tweak from 1969. Today, Coca-Cola has one of the most iconic brand identities in the world—so iconic, in fact, that one 2010s study found that “Coca‑Cola” is the ...

In this comprehensive guide, we'll walk you through how to improve your logo design from start to finish. Need help from a professional?

A successful logo is a powerful tool for any brand. It serves as a visual representation and a cornerstone of its identity. Learn more on the blog!