Lawren Simmons for The New York Times Dena Davis, 40, an aesthetician in Longview, Texas, learned about Salt Life through her brother, who had one of its stickers on his car. Ms. Davis ...

Swamp Life co-owner Scott Dunn said his stickers ran into some initial resistance - with the University of Florida, not Salt Life. The company has since worked out a deal to sell its decals and T ...

Those iconic “Salt Life” bumper stickers, seen plastered on cars from Jacksonville to the Keys, became synonymous with the free-spirited, ocean-loving mentality of the “Florida man” and woman.

Resident vehicles aren't the only ones being qualified for the new stickers. Several car rental companies at the Salt Lake City International Airport are taking part, as well. UDOT is asking ...

Michael Troy Hutto told police that he and Lora Grace Duncan were "playing inside of the hotel room as if they were shooting with their finger and a gun" The co-founder of the Salt Life apparel ...

Salt Life's customer base consists mostly of those who enjoy boating, surfing and fishing and the company's stickers are widespread in car windows. Want to keep up with the latest crime coverage?

Those iconic “Salt Life” bumper stickers, seen plastered on cars from Jacksonville to the Keys, became synonymous with the free-spirited, ocean-loving mentality of the “Florida man” and woman.

You know those Salt Life stickers you see everywhere? The idea for them, and the multimillion-dollar company apparel company they created came from Jacksonville. Salt Life, the company, began in the ...