Sanrio is filled with adorable characters, and fairies tend to be very cute, so it makes sense that a Sanrio fairy has placed on our list! Pururun Kyupi is a ghostly little fairy who debuted back ...

Sanrio opened up pre-orders for a new collection of goods that feature the butts of popular mascots like Pompompurin and ...

Oddly enough, one of the most underrated characters in the past was actually Hello Kitty herself. Today, the fact that Hello ...

This Sanrio character is a Kogimoona (flour fairy) girl. She dreams of becoming a rice ball, but doesn’t know what a rice ball is. Debuting in 2015 and celebrating their birthday every May 7 ...

Sometimes one brand or character isn’t well-represented. It could be superficial. The Tamagotchi Uni Sanrio Characters model is an example of a perfectly executed crossover, with fantastic ...

From Kuromi to Cinnamoroll, Sanrio has plenty of lovely characters, and now the company is turning its mascots into hot anime husbands with a fantasy twist. The whole thing was announced by Sanrio ...

The latest character to join the Sanrio family, the Japanese lifestyle brand behind Hello Kitty, isn’t a cuddly animal, or even a living creature. It’s an egg named Gudetama. The company just ...

Here's some background on Hello Kitty and reactions from fans who are not too keen on the idea of the character being a little girl. Yuko Shimizu, the Sanrio employee who created Hello Kitty ...