Georgie Williamson's first scrunchie moment came the day she was born. In 1989 her mother was in labor, wearing a black velvet scrunchie with a bow. And the daughter grew up a believer — "a ...

The scrunchie is everywhere. And although its acceptance in pop culture and fashion has ebbed and flowed since its invention in 1986, the scrunchie has refused to go away. It's been hailed by some ...

An earlier version of this story stated that off-duty models in 2017 acted as a bellwether for the return of scrunchies. It was actually models on the runway. The story also misspelled the first ...

Get your hair out of your face, while it dries without dents when you use one of these towel scrunchies. There are a few solid colors and prints to choose from. These come in sets of two.