It's called "shiny object syndrome," and if it's plaguing you, you'll need to take action if you want your business to thrive. The rest of this article is locked. Join Entrepreneur + today for access.

New study takes the shine off magpie folklore Date: August 15, 2014 Source: University of Exeter Summary: Magpies are not attracted to shiny objects and don't routinely steal small trinkets such ...

Instead of chasing shiny objects, companies should build a solid foundation that can withstand industry disruptions and provide lasting value. 4. Failing To Distinguish The Company From Competitors ...

Dr. Shepherd told BBC News that this made more sense than the myth does:. Some birds do use eye-catching objects in the nest after mating occurs, like black kites, to warn off potential predators ...

How To Avoid Shiny Object Disappointment And Put Outcomes First. To be crystal clear, I don’t think the shiny objects of the tech world are inherently bad. Indeed, ...

Another Shiny Object Seen In Pictures From Mars Is Now Explained : The Two-Way What looked like a piece of metal protruding from a piece of rock had tongues wagging. It turns out, it's a piece of ...