In a viral video, Airbnb's Brian Chesky detailed the logo redesign process, but viewers reacted with skepticism.

Consumer brands are wary of provoking right-wing customers and activists, and they fear reprisals from President Donald Trump ...

Building a brand isn’t just about having a great logo and catchy slogan. It’s about shaping how people see and experience ...

In a world dominated by social media and ever-growing content proliferation, it’s easy to overlook, or under invest in, one ...

A business logo appears on all of the company letterhead, communications, marketing and advertising pieces of a business as a graphic representation or symbol for the company. Essentially ...

Defense lawyers in the racketeering and sex trafficking case against Sean "Diddy" Combs grilled his former assistant on ...

Misleading ads on social media are promoting products that doctors say are not effective but mimic the names of more ...

Building a personal brand on social media before launching can help entrepreneurs clarify ideas, connect with potential ...

Having salvaged the ginormous wooden backdrop used in the home kitchen of "Top Chef: Wisconsin," Visit Milwaukee reached out ...

Aside from the films, Cannes offers an arena for brands to tell stories of their own. Boosted by a strong showing of stars, ...

From custom feeds to open-source tools, Bluesky is scaling fast by avoiding ads and decentralizing trust in a post-X digital ...