“Advertisers using Generative Ads Recommendation (GEM) on Facebook Reels have seen up to a 5% increase in ad conversions. And ...

Diversifying your content on social media can be a great way to deliver more engaging ways to share information with your ...

Philippe Turpin / Getty Images In 2023 and 2024, a significant shift occurred across the U.S. as states began implementing laws regulating social media access for teens. These laws address ...

Plus, buying vintage home goods is a great form of recycling! The rise of social media platforms like TikTok and Instagram has accelerated the pace with which trends spread and the rate at which retro ...

Unilever’s CEO has asked marketers at the consumer goods giant to focus on what he terms the “4V model of social media” as the company ups its focus on influencer marketing. CEO Fernando Fernandez ...

That's according to a recent set of 2024 social media marketing predictions from Emplifi. An infographic (below) summarizes the company's outlook for the year ahead. It covers six predictions: the ...

In the course of the past decade, though, social media has come to resemble something more like regular media. It’s where we find promotional videos created by celebrities, pundits shouting ...

In a social media landscape dominated by algorithm changes, email newsletters have emerged as valuable relationship builders. Jaina Mistry, Director of Brand and Content Marketing at Litmus, said this ...

Far-left Rep. Maxwell Frost, D-Fla., broke his silence on Tuesday after an unearthed social media post of rap lyrics set off a firestorm of controversy. Frost, who recently made headlines for ...

To illustrate its usefulness, we applied it to a recent topic which has attracted much disagreement (including among experts): whether social media is harmful for kids, and whether they should be ...

Girls (48%) are more likely to say they’ve cut back on social media use than boys (40%), according to Tuesday’s report. General mental wellbeing among teens is a broader concern; 89% of ...