Both Jota's Liverpool and international teammates have been seen at the funeral in Portugal.

Brands have spent billions developing futuristic breathable materials for athletic wear, but the best approach might be a bit lower tech.

Smith isn’t the first athlete at a Nike school to ink such a deal — women’s basketball star Hailey Van Lith did so while at ...

Top-rated defensive lineman Noah Clark from Jordan High School chose the Gamecocks over NC State, Virginia and Virginia Tech.

The deal is part of BoyleSports’ £100 million (US$136 million) UK expansion over the next three years, including a full ...

BOYLE Sports has agreed a long-term partnership deal with English Premier League soccer club West Ham United FC ...

A comprehensive industry report from athlete marketing intelligence platform Out2Win reveals that apparel and tech brands are ...

GR8 Tech debuts its limited-edition sports apparel and accessories drop: Fight for Greatness. Inspired by the champion ...

In August, Mahomes signed Canady and five other Texas Tech student-athletes to his Adidas "Team Mahomes" NIL team, a NIL partnership that allows all six student-athletes to participate in brand ...

What color should Texas Tech Football fans wear to home games this season? Here are this season's color schemes for fans so ...

Texas Tech announced Monday the fan color schemes for the first four home games of the season with red designations for Arkansas-Pine Bluff and Kansas, ...

Chalamet wore the same Miracle Academy Knicks tee to Game 2 of the Eastern Conference Finals. It was a one-off for the movie ...