“A strong and consistent visual identity helps in establishing trust with your audience,” agrees Carlin. “When your visual elements (logos, colors, fonts) are uniform across all platforms and ...

Cover art, in essence, is just a still image and different companies provide you with a maximum width and height. This has honestly not changed in the last six years with a strong resurgence in ...

At its core, visual storytelling through photography allows businesses large and small to create memorable impressions that last well beyond first contact.

Building a strong brand identity in a competitive market is a journey that involves understanding and articulating your core values, developing a unique brand voice, crafting a compelling visual ...

Here are a few more tips for creating a strong visual identity: Featured Video. An Inc.com Featured Presentation. Infographic courtesy of Vistaprint Corporate.

That’s because: Posts with images are likely to get 2.3 times the engagement on Facebook.; Posts with images got 150 percent more tweets as those without.; Brands are already making visual ...

The course will cover basic theories of communication and information design, including concepts related to typography, color, imagery, interaction, layout, and composition, as well as how to analyze, ...

From shoes to New Yorker covers, the power of a strong visual aesthetic is at the center of this beautiful documentary series. Despite its title, “Abstract” is relatively easy to grasp. The ...