STYLEBOOK explains the background. Is it a hook, an arrow, or something else? Regardless, the dynamic Nike logo is ...

He offered her $2 an hour (almost 25 percent above the minimum wage average of $1.60 at the time) to help conceptualize a logo and 17.5 hours later, the Nike swoosh was born: all in all it cost ...

Redditor u/H1Ed1 said, “I actually like them.” And honestly, same. I'm a fan. Haters gonna hate.There’s something oddly satisfying about the chaos. A sneaker designed to defy expectation is now ...

Legendary Nike executive Sonny Vaccaro reveals the luckiest aspect of Michael Jordan's success in the sneaker industry.

A graphic design student who created the iconic Nike “swoosh” logo received more than the $35 company paid her in 1971, she said in a 2016 interview, contrary to claims online suggesting that ...

The "Swoosh" sound occurs when something rapidly passes by our side. The word connotes rapid sound, motion, and movement, which is why the iconic logo sweeps forward in the shape of an arch.

Redesigning a logo entails some risks, mainly because very few general rules exist, and consumer sentiment can throw up surprises. There are perhaps only two “truths” when it comes to ...

A logo -- a small symbol or design used in business marketing ... Some logos, such as the Nike "Swoosh," become so recognizable that people see them and understand the meaning of the brand just ...

"The Swoosh Bag" by Jacquemus x Nike features an innovative design.The recognizable Swoosh logo is transformed into a stylish leather shoulder purse. The bag's compact dimensions and adjustable ...

Nike Swoosh 1 features the brand's seamless Flyknit upper, which aims to support small feet, with an outsole made from thermoplastic polyurethanes (TPU) that was constructed to be grippy and ...