Whatever TikTok’s fate in the US, its fashion fads have waned. What has replaced them is much more difficult for brands to ...

From chia seed water to kiwi skin, which TikTok gut health trends are fact, and which are fad? An expert weighs in ...

TikTok trends like "snatched jawlines" are driving cosmetic requests. Top doctors discuss prioritizing natural results & ...

"I always say the best way to learn is to experience it yourself or learn from those who have already done it," Hali Jama ...

TikTok is packed with personal finance advice, but not all of it holds up. However, according to Jack Howard, head of money ...

As “SkinnyTok” posts advise people to suck up their hunger, some creators are using blunt humor to dissuade young people from ...

In a world where the internet often gets flak for fostering distraction, TikTok proves that sometimes, a life hack or insightful trend is just a scroll away. Whether redefining wellness routines or ...

When TikTok first dropped back in 2016, I didn’t think much of it. Just another app, right? Fast forward to now, and it’s ...

From the recently viral caveman skin care routine to Hailey Bieber's nine-step glazed donut regimen, TikTok has been the source for new beauty trends. However, Dr. Sandra Lee wants viewers to ...

Men shaving their eyelashes have caught the attention of TikTok users, and are the latest in a long line of masculine, ...

UC San Diego experts break down the science behind six of social media’s most popular coping strategies and self-care trends.

Jimmy ‘MrBeast’ Donaldson has finally done the “hood MrBeast” trend on TikTok, and it’s now his most-liked video.