Tone of voice is the way a person speaks, including volume, pace, pitch, intonation, and emphasis. Let’s see what all that means and how it can affect communication.

Tone of voice is all about writing in a style that’s unique to your brand. So, of course, you don’t want to copy what your competitors are doing.

Establishing your brand's tone of voice stands out as one of the initial and crucial steps in positioning your brand for success. Back in 2016, a Nielson study showed the impact of the right ...

Tone indicators are most popular within some Twitter and Tumblr communities of young people with overlapping interests in identity representation, anime and K-pop fandom, ...

You wouldn't think that the tone or the sound quality of your voice could affect your life in strange ways, but it can. You never know how someone will take what you say to heart or how you say it.

Whatever tone of voice you want to represent your brand's personality, consistency is the single most important value in building it. Advertisements that deliver a consistent tone of voice build a ...

The tone of general election coverage in the New York Times and Associated Press supports that idea. While coverage of Coakley in the last two weeks of the general campaign was mixed in both the Times ...

Consequently, a tart tone hurts others. This is bad enough, but it also often triggers others to react in ways that harm you and others. On the other hand, paying attention to tone puts you more ...