From AI-infused campaigns to purpose-driven creativity, this year’s Gold winners at The Drum Marketing Awards (Americas) 2025 reveal a marketing industry evolving fast - culturally, technologically, ...

The kids' TV genre in India showcases resilience and growth, adapting to the digital landscape while maintaining viewership and advertising revenues. Explore how platforms are evolving and the ...

Videos and Reels on Meta drive purchases, with 1 in 3 viewers buying featured products—especially in luxury, where short-form ...

Meta has unveiled key consumer insights from a study on the retail industry. The Meta-commissioned study by GWI highlights ...

By Eric KUMAH You won’t believe what I am about to tell you! 4 out of 10 skills your team currently have will become obsolete ...

Influencer marketing has emerged as a central strategy for mobile developers amid shifts in how users discover and engage ...

India has secured the highest number of finalists at Effie APAC 2025, with a total of 49 entries shortlisted. Australia ...

The city’s tourism arm is hoping it has found a way to sum up and sell Chicago to the world in four simple words: “Never Done ...

Leveraging a localized approach and a social push, the campaign shows off new packaging along with a switch from bottles to cans.

The Meta-owned platform also rolled out a slew of new features, including the ability for users to reorder their grids, and expanding Trial Reels to all users.

Want to see what the US marketing agency landscape looks like in 2025? Check out the top B2B ones experiencing the most YoY ...