General Mills is bringing back the version of Trix cereal that turned eating breakfast — the most important meal of the day — into something we wanted to do. Fruity shapes are making their ...

Trix cereal is made of colorful pieces of corn puffs. Manufactured by General Mills, Trix has been around since the mid-1950s. Although Trix’s iconic rabbit mascot has morphed in appearance over ...

Just a year and a half after removing artificial colors from Trix cereal, consumers are asking they be put ... beets provide beet powder used as food coloring). …Also, some ingredients found in nature ...

Trix cereal will have two fewer colors ... “We haven’t been able to get that same vibrant color,” said Kate Gallager, General Mills’ cereal developer. The shift away from artificial ...