Another USC collective folds, beefing up House of Victory as USC seeks ‘true alignment’ in NIL Conquest Collective co-founder Jeff McKay and father J.K. McKay are set to join House of Victory ...

A recent report from the Los Angeles Times looked at the Trojans' plan to attack this new era of college sports ...

And overall, USC’s athletic department has still focused on fundraising through House of Victory, as one source with knowledge of the situation told the Southern California News Group, to ...

On Friday, Judge Claudia Wilken approved a settlement that allows programs to pay their athletes directly. After a couple of months of delay, the House v. NCAA reached a settlement, and the USC ...

NIL collectives supporting USC Athletics are popping up daily. Just 24 hours after a collective called Victory Formation went public, a new collective, House of Victory, Inc., launched on Friday. ...

He identified several USC housing facilities as candidates for replacement or renovation, including Columbia Hall and Capstone House, the McBryde Quadrangle, Bates West, Carolina Gardens, South ...