The annual event draws thousands of student-athletes and fans from throughout the country and brings in up to $60 million for ...

Varsity Spirit is launching the first pro cheer league with paid spots, events in major cities, and a new stage for athletes ...

Pro Cheer League is billed as the first professional cheerleading league for athletes 18 and older designed to give cheerleaders the chance to keep competing after college.

Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball ...

Cheerleaders Can Now Go Pro: Varsity Spirit's New League Offers Pay Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports ...