Varsity Brands family logo with Divisions BSN SPORTS and Varsity Spirit (PRNewsfoto/Varsity Brands) "We are excited to join forces with Patricof Co," said Adam Blumenfeld, CEO of Varsity Brands.

May 14 (Reuters) - Varsity Spirit, its current and former private equity owners and others have agreed to pay $82.5 million to resolve a class-action lawsuit accusing the cheerleading events ...

EXCLUSIVE: Brand management company Foundation Media Partners is leading development, packaging, and production on a new slate of projects for cheerleading and dance team company Varsity Spirit.

DALLAS, Texas (WHNT) — The President of Varsity Spirit, the parent company of the National Cheerleaders Association, released a statement to spectators and athletes who attended the cheer ...

MEMPHIS, Tenn., Jan. 13, 2025 /PRNewswire/ -- For over 50 years, Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and ...

Last Thursday, Varsity Spirit was named as a defendant in a federal lawsuit alleging that a teenage boy was sexually abused at Cheer Extreme of Raleigh. On Friday, Wake informed high school ...