Anthony Edwards, the Minnesota Timberwolves' star point guard, secured a lucrative five-year contract extension in 2023 worth ...

Earlier this year, the company renamed its almost two-decade-old male grooming brand Fair and Handsome to Smart and Handsome ...

We know now what Sony is thinking with upcoming PlayStation exclusives thanks to the launch of team LFG this week.

Stricter regulation on alcohol labelling could negatively impact brands with 0% abv line extensions, Big Drop's CEO said.

Paramus' Karen Mitchell turned True Hair Company into a national brand with a client list that includes Rihanna, Kim ...

The brand is my all-time favorite for hair extensions and one that my wedding day stylist is using for my hairstyle. For years, customers with naturally curly, coily and textured hair have ...

Answer: Brand extensions let a marketer take a brand with well-known quality perceptions and associations and put it on a brand in a new category. Not only can marketers capitalize on brand awareness, ...

One of the most common SEO questions is whether a domain extension directly impacts your ability to rank in your target ...

More and more, we’re being asked to shape the culture of the companies we serve. That means our job isn’t just to build ...

This isn’t a temporary headwind. It’s a structural shift in how brands compete—and it’s reshaping how they operate, invest ...