Mahira Khan's promotional tour for Love Guru was nothing short of a fashion spectacle. From timeless traditional pieces to ...

Taylor Swift wore the $298 Benoit Dress by Dôen while out to dinner with Dakota Johnson. Floral dresses are vibrant and ...

Sirens' and 'Palm Royale' are ushering in a new era of Lilly Pulitzer fans, but for PureWow's fashion editor, the vibrant ...

Macy's is unveiling exclusive deals for its shoppers on Tuesday, June 3. Thousands are gathering nationwide to also take ...