YouTube has announced a new ad format, an interactive product feed, enhancing its shoppable connected TV (CTV) offerings.

YouTube made its pitch to advertisers on Wednesday, accompanied by a flashy performance from Lady Gaga and special ...

In its recent Brandcast presentation (via Android Authority ), YouTube revealed a new ad product called “Peak Points.” ...

A star-studded Brandcast unveiled a deeper NFL partnership, new sponsorship offerings and contextually relevant ads powered ...

YouTube introduces interactive product feeds for shoppable TV ads, allowing viewers to browse and buy directly from their screens.

Takeaways YouTube’s Shoppable TV Ads integrate interactive product feeds for real-time purchases on CTV.Gemini AI powers Peak ...

Unlike other networks and streamers, it doesn’t present a big slate of new programming to whet Madison Avenue’s appetite for ...

The company also said YouTube campaigns on CTV generated over 50 million monthly ... Just this week, Amazon announced a new interactive shoppable ad format on Prime Video that highlights Amazon ...

YouTube announced new ad options at its 2025 BrandCast event, as well as new ways that advertisers can tap into key cultural ...

Unlike other networks and streamers, it doesn’t present a big slate of new programming to whet Madison Avenue’s appetite for ...

As Indians spend more time watching YouTube on connected TVs, long-format content, once overshadowed by Shorts, is gaining ...

It also announced a new ad format built with its Gemini AI model ... directly from their living-room TV. That builds on YouTube’s current CTV ecommerce offering which includes QR codes and ...