On paper, it is a technical intervention, another box ticked in the march toward measurement parity across screens. But ...

The Trade Desk on Thursday announced its first native app built for use with a separate cloud or data warehouse. It’s called ...

The Trade Desk is adding a new retail tool to its data marketplace toolkit – or a new element to its periodic table, if you ...

Once seen as a fringe addition, Connected TV (CTV) is fast becoming a core element of media planning for both mass and ...

VideoElephant, leading video solutions provider and one of the world’s largest libraries of premium, rights-cleared video, ...

Seed extension led by ... traction among global brands. The new capital will support product development and deepen the company's presence in the U.S. market. "CTV is the epicenter for premium ...

Amazon Ads and Roku have announced a new integration that gives advertisers access to what they claim is the largest ...

But before you start cooling down your home, there's one safety tip to keep in mind: Never plug your air conditioner into an extension cord or power strip. It might seem like a harmless shortcut ...

Amazon Ads and Roku have partnered on a new integration that gives advertisers access to what they say is the largest ...