As noted, the new Sanrio yukata and jinbei sets are based on Hello Kitty and her friend My Melody. The Hello Kitty version is a pinkish-white color and shows the character in her normal attire ...

The yukata sizes range from 100cm to 150 cm, while the jinbei sizes go from 80cm to 130 cm, both of them in increments of 10cm per size. You can check out the new Hello Kitty and My Melody yukata ...

Yukata season is fast approaching and it's time for everyone to decide what kind of look they're going to go for this year. It can be difficult to choose when yukata come in all manner of patterns and ...

The 'yukata,' or summer kimono, is enjoying a sales boom among women thanks to drastically reduced prices and bold designs inspired by Western clothing. Subscribe . Digital Print .