News

As global VP of talent management for the past decade-plus at one of the world’s best-known spirits brands, John McCusker has ...
The series will tell the story of Bacardi, a family and company, amidst the revolutionary backdrop of 1800s Cuba and the rise of rum Inspired by the true story of Bacardi’s founding and rise to ...
A NOSTALGIC alcopop that was much-loved by clubbers in the 90s and 2000s is returning to supermarket shelves. Years after ...
Bacardi Global Travel Retail brought a pop-up activation to Miami International Airport (MIA) this month, which spotlighted Patrón Cristalino, the brand’s latest super-premium innovation. The ...
June 13 (Reuters) - Bacardi [RIC:RIC:BACLTD.UL] convinced a U.S. appeals court on Thursday to revive the liquor giant's lawsuit against the U.S. Patent and Trademark Office in its long-running ...
Jan 24 (Reuters) - A Virginia federal court on Friday ruled against Bacardi [RIC:RIC:BCARDU.UL] for the second time in the liquor company's fight with the U.S. Patent and Trademark Office over the ...
Bacardi Breezer bottles in Zesty Orange, Zingy Lime and Crisp Watermelon are to launch across the on and off-trade from June ...
A HOST of new and nostalgic goodies guaranteed to get shoppers buzzing are hitting supermarket shelves. Treats and drinks from major brands including Bacardi, Cadbury and Mars are being launched ...
The festival season is officially underway, and BACARDÍ launched it in style at Paaspop with an unforgettable moment that no one saw coming. In a buzzing CASA BACARDÍ, none other than Frenna ...
Global premium rum brand Bacardi Korea has partnered with Starbucks Korea to roll out a limited-time summer beverage series, ...
In response to the strong demand from a new generation of consumers for RTDs with a fruit-forward taste, Bacardi is bringing ...