A cease-fire in the cola wars was ordered Friday when the Federal Trade Commission voted to block PepsiCo Inc.`s acquisition of Seven-Up Co. and Coca- Cola Co.`s acquisition of Dr Pepper Co.The ...

Here are some facts you may not know about the company. Tasting Table. ... The Cola Wars were already in full swing by the 1980s, but in 1984, the conflict went interstellar.

During World War II, General Eisenhower recognized Coca-Cola’s effect on troop morale. When asked what would boost morale, more soldiers requested Coke than beer.

DIET COLA manufacturers will today enter into a battle for the hearts and minds of a new breed of health-conscious male consumer. In an attempt to keep its core market, Pepsi Max, the sugar-free ...