Hot Wheels®, the #1 selling toy in the world and a global franchise from Mattel, has teamed up with B-Hype, the Dubai-born ...

If you're a big Hot Wheels Red Line Club enthusiast, you've probably had my problem before. You could miss out if you don't ...

Rather than resisting cultural change, Mattel is leaning into it. The company isn’t just adapting to modern life, it’s actively helping to re-enchant it, reminding people that creativity, connection ...

The Cannes Lions International Festival of Creativity, the influential advertiser conference in the south of France, is ...

From Transformers to Hot Wheels, the McDonald's Happy Meal has included some iconic toys. We take a look back to examine some ...

This homage to turn-of-the-century motorsports is Kyle Petty's 1999 NASCAR Hot Wheels Pontiac Grand Prix, which ran from 1997 ...