Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

Radio accounts for anywhere from 47% of daily ad-supported audio time (among people 18-34) to 74% (among 35+), while podcasts ...

Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...

The Faulkner Focus beats ABC's The View in the January ratings because common sense, hope, and optimism make for great television.

Several European joint industry committees (JICs), research companies and media owner committees (MOCs) have founded the ...

FMI and NIQ project total U.S. online sales for grocery items to reach $388 billion or nearly 25% market penetration by 2027.

Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...

Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...

Sterling slid against the dollar but rose against the euro on Monday as the greenback rallied after the U.S. imposed tariffs ...

Technology has always been a transformative—and often disruptive—force in the media ecosystem. From Johannes Gutenberg’s invention of the printing press in 1450 to Samuel Morse’s telegraph in 1837, ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...