The plusses and minuses of endorsing under-18 athletes are only beginning to emerge for brands, says Jeremy Carey of Optimum ...

House Bill 184 would prohibit NIL contracts inked in Ohio from extending beyond the time an athlete spends in college.

“There’s nobody, legal or illegal, who has given more money to Auburn than me,” Barkley told the gathered media. “Let’s get ...

NIL contracts with publicly traded companies won’t be subject to fair-market-value analysis by the new Deloitte-run NIL ...

Barkley was a star player at Auburn in the 1980s before he embarked on a Hall of Fame career in the NBA and garnered ...

You’re going to miss this era of college sports, because at least a part of this so-called 'chaos' excites you. It entertains ...

When you’re the best wide receiver in college football, you can expect to get offered some good NIL deals, and that’s what ...

Louisiana Gov. Jeff Landry signs NIL order shielding colleges from penalties while banning use of state funds for athlete ...

The Miami Hurricanes landed a huge win on the recruiting trail this week in the form of five-star prospect . The 6-8, ...

The five-star offensive lineman addresses speculation after choosing the Hurricanes—and insists money wasn’t the reason.

Charles Barkley does not contribute to Auburn's NIL funds, and a lot of that has to do with his feelings on the NIL model in ...

Jackson Cantwell spoke out against reporting that his decision to commit to Miami over Georgia and others came down to NIL.