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Campaign reports from shareholder meeting, at which CEO Mark Read was re-elected easily but the agency group faced questions about poor performance.
I rate WPP a 'BUY' below $43/share, though I prefer IPG and OMC for stability and growth; WPP remains attractive for ...
WPP will rename its influential GroupM media buying operation, calling it WPP Media and focusing more intently on A.I. and ...
Mark Read, the chief executive of WPP, alluded to the job cuts that are currently under way across Group M, when he said the ...
Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its ...
The Coca-Cola Company has renewed its global creative and media account with WPP’s Open X, doubling down on its partnership with the agency network across all markets outside North America.
The initial deal was struck in 2021 and since then WPP has managed end-to-end creative, media, data and marketing technology, ...
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