Founded in 2019 by two former Mecca Beauty executives, the sun care brand will make its U.S. foray in March, entering nearly ...

Jessica Ebraheim, who visited a Sephora store, shared her experience on TikTok last week. Ebraheim used a Dior brown eyeliner ...

Newly minted chief executive officer Kecia Steelman has named Kelly Mahoney Ulta Beauty ’s new chief marketing officer, ...

I’m here to complete, not to compete,” says founder and CEO Violette Serrat, of her continued goals at a higher reach. “We’re ...

As Sienna Naturals continues to evolve, Rae feels this collaborative effort with Sephora aligns with her and Diop’s vision.

In February of last year, as videos of tweens racing to Sephora for beautifully packaged creams and serums that contained ...

Amid concerns about children using antiaging products that can harm their skin, a legislator introduces a bill that would ban ...

“Wherever you see E. coli, you should just think ‘E. coli equals feces,’” she told the outlet. “That means someone went to the bathroom, didn’t wash their hands, and then stuck their fingers in that ...

When it comes to anti-aging regimens, it seems there's nothing some of us won't try in the hopes of younger, smoother skin.

Let’s put a huge beauty carousel in the middle, let’s put in a beauty lab, a Mecca Atelier that does make-up, hair and nails all at the same time, so you are in and out in an hour.” Alongside products ...

Currently, on Ulta, you can purchase every shade of the lip treatment, ranging from the regular tints to the shimmers. On ...

A shopper wandering down to the lower level is quickly surrounded by mannequins in t-shirts, mannequins in Chambray shirts, ...