Co-created with a dedicated team and accompanied by a behind the scenes film, H&M wants to show how generative AI can be used to amplify and elevate a creative process. “We’re exploring emerging ...

"It’s hard to imagine a better setting for our most premium childrenswear line than Galeries Lafayette Paris Haussmann, one of the most iconic fashion destinations in the world. We’re so excited about ...

H&M MOVE CELEBRATES INTERNATIONAL DAY OF YOGA WITH SPECIAL CAPSULE RELEASE On 12 June, H&M Move launches a limited women’s yoga collection — just in time for the International Day of Yoga.