News

Shares of WPP PLC WPP dropped 1.84% to £5.21 Wednesday, on what proved to be an all-around positive trading session for the ...
WPP PLC WPP shares dropped 2.75% to £5.31 Tuesday, on what proved to be an all-around dismal trading session for the stock ...
The agency-client relationship has commanded more press attention than any other this year. The Drum sits down with the ...
Meet the 2025 Forbes Top Creators, marketing revenue growth projections fall, Walmart aims to redefine e-commerce with AI ...
Dominic Proctor, a key figure in the transformation of modern media agencies and one of WPP’s most influential leaders, passed away at the end of last week. Proctor’s career with WPP spanned over 30 ...
Creative data provider DAIVID today unveiled a new tool that instantly measures the effectiveness of AI-powered creative, ...
As Mark Read marks his final Cannes Lions as CEO of WPP, the holding company’s recognition as Creative Company of the Year, ...
WPP’s AI advocate and interim AKQA boss, tipped to succeed Mark Read, insists shared services won’t flatten agency ...
Ad insiders break down how the FTC's order on Omnicom and Interpublic Group's merger could hurt some in the news industry.
At a time when conflict is growing over return-to-office mandates, Paul O’Donnell, Managing Director of CMP, considers how HR ...
In an exclusive interview, Nelson breaks down the Omnicom–IPG merger, detailing how a combined 136,000-strong workforce, ...
The Publicis Conseil project involved adjusting the language of AXA’s home insurance policies to protect victims of domestic ...