Despite reports that "The Office" star Craig Robinson is quitting comedy, he's teasing a new AT&T marketing campaign.

Just three weeks after completing its acquisition of DirecTV, AT&T is rolling out ads to market its new packages of wireless phone and satellite TV service.

AT&T has file a lawsuit against Verizon claiming that the 'There's a Map for That' marketing campaign is misleading. The lawsuit brings attention to the ads and will backfire on AT&T.

But the Office alum’s surprise announcement wasn’t a retirement. It was a calculated move in a new AT&T marketing campaign.

Marketing experts say authenticity is key for effective and inclusive heritage month or recognition day marketing campaigns by small businesses.

Tech Mobile AT&T Files Lawsuit Against T-Mobile's Marketing Campaign Targeting Seniors AT&T claims that T-Mobile is falsely advertising what discounts the carrier offers to seniors.

The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.

In 2010, AT&T launched the “It Can Wait” campaign to raise awareness about the dangers of distracted driving and texting-while-operating. However, the high-end, visually-striking 30-second TV spots ...

The campaign—part of AT&T’s ongoing “Next Level Network” brand platform—would see Wilson and friends launch the (mostly) fake product with tech support from AT&T Business.

Dive Brief: AT&T has partnered with Fullscreen, the social influencer network, to create Hello Lab, which will be a year-long project that allows 10 influencers to create content including videos, ...

Well, the self-ascribed Un-carrier is gearing up for another legal battle, this time with AT&T, as the latter has made it clear it is unhappy over its competitor's recent marketing campaign ...

US mobile network AT&T has announced the launch of a year-long program of mobile content marketing videos featuring 10 digital creators drawn from a variety of areas. The project, called AT&T Hello ...