Now, this language rigidness is going a bit too far with Kannada activists finding fault with the Mysore Sandal soap makers to appoint film actress Tamannah Bhatia as their brand ambassador.

The ad film launching this week across Instagram, YouTube, OTT platforms, and more brings humour, style, and a dose of ...

According to a report in India Today, the Karnataka government’s glossy new ad deal with actor Tamannaah Bhatia where she got ...

On the film front, Karisma was last seen in the mystery thriller film, Murder Mubarak, released in March 2024 on the OTT ...

The brands that succeed aren't merely selling products; they're building audiences by operating like media companies.

Contributor Content In ecommerce, creative content is everything: brands require a seemingly never ending stream of fresh ...

NEW YORK — Comcast Advertising has launched a new AI creative platform that will make it much easier for small businesses and ...

To mark 50 years of memorable football moments, we sit down with the soft drink giant’s senior marketing director to find out ...

In this edition of “Ask the Board,” we feature Caroline Volz, Director of Growth Marketing at Tuckernuck, an online retail ...

Mars Wrigley India has launched Boomer Lollipop. For the launch, the brand has unveiled a campaign rooted in self-expression ...

Bajaj Allianz Life has launched a new campaign film featuring its brand ambassador Shubman Gill. The campaign highlights how a steady and consistent approach can be rewarding, whether in navigating ...

Boomer targets the Rs 800 crore lollipop segment with a campaign centred on youth confidence and self-expression ...