A few years ago, I worked with a small wellness brand in Ireland that wanted to grow its Instagram following. They had a ...

We’ve hit a strange turning point with AI. The question is no longer, “Should we use it?” but “Are we using it responsibly?” ...

Beyond social media, Live For Class serves as a cultural tastemaker. It’s frequently tapped by brands looking to align with an elite yet youthful audience.

Farrah Abraham shared that she rakes in millions of dollars annually from subscriptions and other activities she is involved ...

Kindness content has boomed, but so have questions about authenticity and the true impact of filmed philanthropy. Read more ...

In recent years, a brand's core is no longer just about logo or ad campaigns. Instead, it's critically defined by all its ...

Rather than push content through paid promotions or influencer tie-ups, Gulati gave micro-creators something they could ...

On this episode of "Uncanny Valley," we explore Disney and Universal's lawsuit against Midjourney, which could be ...

Fence and Deck Depot has recently launched a new range of sustainable materials, strengthening its reputation among the deck ...

Algorithms reward extremes — the flashy, the provocative, the viral — not the nuanced or the complex. Judaism will suffer for ...

Consumerism remains a dominant force in society. Buying things has become a key part of modern culture, often seen as a way ...

Two other interactive projects by The Straits Times received honourable mentions. Read more at straitstimes.com. Read more at ...