Jen describes the hallmarks of the current old money interior as checking four main boxes: quality materials ... respect for “rare” things. The aesthetic’s hold on the TikTok generation ...

But come May of this year, the popular app became filled with a new trend: the “old money” aesthetic. Typically characterized by expensive vintage brands, modest clothing and light features ...

It's known as the "old money" aesthetic, which Jennings said pinpoints the conspicuous consumption that characterizes all fashion trends. The images of this aesthetic cropping up on social media ...

then you've probably seen countless TikToks and Instagram Reels of content creators hopping on the "old money" aesthetic. It seems like an evolution of the "quiet luxury" trend of last spring ...

Conscious consumption. Preserving local and family history. In 2024, the old money aesthetic won’t just be a niche online trend, but a cultural phenomenon that unites continents and competitors.

Averyl Gaylor does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Last year, TikTok came up with a name for this timeless style: “old money aesthetic.” The term “old money” refers to people who have inherited their wealth over several generations ...

For a classic style that looks far more expensive than it is, the old-money aesthetic is an easy way to bring a trendy look into your home that's still timeless and affordable.