Amazon shoppers are buying the XXL packs of Fairy and Ariel - reduced by 35 per cent with pods costing just 19p each ...

For as long as I can remember, there has been a 13-pound bag of Ariel Powder laundry detergent in my parents’ laundry room. My mom doesn’t wash any white clothing without a scoop of it thrown ...

The old-school cleaner is also popular in China, India, many Latin American countries, and other developing areasPowder laundry detergents are popular in many parts of the world and among ...

The NaviLens smart code syncs with a phone app that allows easier in-store access to shoppers with blindness, low vision or ...

The February 1, 2025 edition of ET Brand Equity’s digital cover features Mukta Maheshwari—CMO; VP & Category Head, Fabric ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

Laundry can really add to your energy bills ... you can minimise the amount of energy your washing machine consumes." Detergent brand Ariel recommends laundering at cooler temperatures such ...

SHOPPING: Amazon is kick-starting the month with a whole bunch of deals to help you save - and with plenty of great offers ...