Netflix to launch AI-powered product placement ads in shows by 2026, marking a major shift in its ad strategy.

Amazon reports its ad-supported Prime Video now reaches over 130 million monthly U.S. viewers, highlighting new advertising ...

The tech giant says that Prime Video's main offering has added 15 million customers since its last update. Amazon says that ...

Featuring loads of Hollywood star power, the tech giant’s presentation showed off results from the first full year of ...

Amazon Prime Video will be introducing “limited ads” in India from June, disrupting Indian users streaming experience.

OTT platform Amazon Prime Video has said it will introduce "limited advertisements" on movies and TV shows starting June 17.

Streaming and network giants like Amazon, Disney, and NBCUniversal gathered in New York this week to make their best pitches ...

Prime Video has now surpassed 130 million U.S. viewers, leading the ad-supported streaming space after Amazon’s big shift to ads in early 2024.

According to Netflix, this move promises more contextually relevant and interactive ad experiences. It offers advertisers ...

Prime Video subscribers may see ads during their streaming. While some may feel shortchanged, others may see it as a ...

AWS is my primary reason for buying Amazon stock, but another intriguing division exists. Amazon's fastest-growing segment is ...

Amazon Prime Video members will now pay more for ad-free content, with limited ads to fund compelling content.