Streaming platforms like Netflix, YouTube, and Amazon Prime Video are embracing AI to revolutionise how ads are presented.

Netflix to launch AI-powered product placement ads in shows by 2026, marking a major shift in its ad strategy.

Amazon reports its ad-supported Prime Video now reaches over 130 million monthly U.S. viewers, highlighting new advertising ...

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The TV industry and buyers of commercial time were able to breathe a little easier going to their annual week of ...

The euphoria surrounding "anything AI" has now come to an end. Wall Street is no longer just buying stories from all artificial intelligence (AI) companies. Instead, investors are now rewarding stocks ...

Streaming and network giants like Amazon, Disney, and NBCUniversal gathered in New York this week to make their best pitches ...

According to Netflix, this move promises more contextually relevant and interactive ad experiences. It offers advertisers ...

From Netflix and YouTube to NBC and Disney, the NBA and NFL and dominated the pitches to advertisers, with entertainment ...

The ad-pocalypse is upon us, given how major streaming platforms are leveraging AI to push ads down our faces as we try to ...

As public cloud infrastructure players ramp up capital expenditures, data center infrastructure is emerging as a critical and underappreciated pillar of the AI economy. Click to read.

YouTube has revamped the ad experience on television by launching an interactive product feed for shoppable connected TV (CTV ...