How corporations turn long-term relationships into NHRA racing sponsorships that benefit both sides of the equation.

A BMJ investigation finds more than 90 deals between brands of food or drink that is high in fat, salt, or sugar and sporting entities, amid concerns over such sponsorship’s impact on the UK’s obesity ...

They are defined as high-end developments, associated in some way with a luxury brand that provides additional levels of ... on residential schemes — it is about more than just adding a logo!” flags ...

This isn't the first time the athletic wear company has levied an accusation against a retailer selling supposed Lululemon ...

Explainer: Why does a giant global corporation care so much about the logo being used by a young Christchurch entrepreneur?

Design updates, chip segmentation, and pricing explained. Learn how Apple is redefining smartphones with this release.

Emmins started his career handing out ‘lukewarm yogurts at train stations.’ He then set up pioneering agency Amplify, which ...

The State Department unveiled its plan to eradicate “brand confusion” and “re-anchor the visual identity” of overseas ...

HBO has renamed its streaming platform several times over the years, and now the latest change will officially go into effect ...

The Real Housewives of Potomac star Dr. Wendy Osefo and her husband, Eddie Osefo, transformed a viral reality TV moment into ...