How much did she ultimately earn designing one of the most famous logos in the world? Knight caught Davidson by surprise during a September shareholders meeting when he announced The Swoosh ...

The Nike Cortez, produced in time for the Mexico Olympics in 1972, was an early adopter of the Swoosh. The birth of Nike Basketball in 1972 via the Bruin featured the fresh logo and the first high ...

MORE: Jayson Tatum gifts Duke Women's Basketball a pair of royal blue ... golden snake graphic that wraps around the iconic Swoosh logo. Follow The Sporting News on WhatsApp Bronny's dad, LeBron ...

“It was designed to have a Swoosh—that’s why it works; there’s a good place for it.” The logo appeared in early sketches of the design, and even rough prototype form. But when it came ...

No company on the planet has more recognizable branding than Nike. Thanks to its iconic Swoosh logo, any gear from the quintessentially American sports apparel giant is unmistakable. For Baltimore ...

After decades of the league having avoided the issue, Commissioner Adam Silver said what most people knew all along: It is Jerry West in the league’s iconic logo. By Benjamin Hoffman Shortly ...