Essential oils are at the heart of most modern perfumes. Here's what they lend to a fragrance and a few of our favorite ...

This fragrance is light and floral, I have so many compliments when I wear it. Try it, you wont regret it', one buyer said ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

For those drawn to herbal rituals, these hand-rolled Cloud 11 Prerolls offer a calming, plant-based way to unwind. The blend—featuring blue lotus, mugwort, and damiana—draws on botanicals ...

If you prefer to keep your perfume rotation on the minimal side, consider adding Byredo’s Blanche eau de parfum to your ...

Below, the fragrances celebrities (and some royals!) swear by. Kim Kardashian: Black Orchid by Tom Ford As was once noted on ...

Here we test and review 10 of the top-selling Floral Street perfumes including Arizona Bloom, Vanilla Orchid and Electric ...

Mancera is a brand that constantly comes up in the "beast mode" fragrance conversation, and it seems the brand doesn't mind ...

I tested dozens of fragrances to bring you the best rose perfumes of 2025. Shop faves from top brands like Byredo and Kayali, ...

This Father's Day, shoppers can treat their dads to a 'long lasting' luxury fragrance for less with this clever trick. A ...

The original Lancôme La Vie Est Belle is categorised as a floral fruity gourmand, so it's perfect for anyone who loves a ...

Form meets function in the next wave of beauty products moonlighting as accessories, like perfume pendants and scented ...