The BAFTAs red carpet is well underway and the A-list celebrities are out in full force, and one particular trend seems to be ...

There's no celebrity we associate with polka dots as much as Cat Deeley - except for the Princess of Wales, of course. So it was no surprise that she opted for a stunning maxi dre ...

Long skirts are still big news for 2025, and the 90s favourite maxi skirt for women has had a long overdue makeover. Shop the best maxi skirts for women, including denim maxi skirts, knitted long ...

Formal dresses are characterized by their structured designs, high-quality fabrics, and detailing. Unlike casual wear, these ...

With designer-looking jackets, sophisticated workwear, and head-turning heels we know where we're heading for a closet ...

This guide decodes every dress code from black tie to beach casual so you can dress for any wedding with confidence and style ...

Skip the structured trousers and keep your work outfits comfy with 15 pairs of office-friendly pants that feel like ...

We've found the best flattering jumper dresses you'll love, from oversized to belted. Shop our favourite knitted dresses from ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Celebrate Valentine’s Day in style with the perfect outfit. Women can opt for a red dress, lace outfit, jumpsuit, floral ...

Convertible pieces are the ultimate wardrobe hack. We found 15 multifunctional staples to help you effortlessly switch up ...