After some twists and turns, including a lawsuit over its motto, new versions of Olympia Beer brand products are alive and ...

Awards and content licensing for publishers. Michelle Myers of Wrights Media explains why licensing can be most profitable ...

Hollywood management company Range Media Partners has weathered the storm in the entertainment business to offer clients new ...

Lipton updates its logo for the first time in over a decade. The redesign returns it to a design much like its very first, ...

Startups tend to confuse branding with placing advertising or social media campaigns. But branding is strategic — it forms ...

Together, they form an ancient marketing playbook that still makes sense today. Aristotle’s ancient rhetoric is wildly ...

Here, if you have ever dreamt of opening a confectionery on Mars, about an aerospace technology startup around Saturn, or ...

H World Group Limited (NASDAQ: HTHT) (HK: 01179), one of the world's leading hospitality groups, began 2025 with continued ...

The thesis is simple: the fastest and most efficient way to build a distinctive brand is by creating assets that are rich in ...

Gov. Greg Gianforte and the Montana Department of Commerce unveiled the state’s new branding campaign during the kickoff of the World Famous Bucking Horse Sale in Miles City on Friday.

Governor Greg Gianforte and the Montana Department of Commerce unveiled the state’s new branding campaign during the kickoff of the World Famous Bucking Horse Sale ...

From the Hammer of Boravia to the Engineer to Ultraman, we break down the many villains featured in the new Superman trailer and why Lex Luthor might be the least of the Man of Steel's worries.