Apply these principles to stay relevant and keep up with the care and concerns of your community of followers.

Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...

Nike had almost 188,000 engagement actions after it aired its star-studded ad featuring prominent female athletes.

Your social-media profile can be wiped out overnight—your email can’t. In case the constant back-and-forth 2025 TikTok ban ...

A legal loophole is allowing children who access social media to see enticing advertisements for marijuana with potentially ...

The 2024 game racked up estimated ad revenue of about $550 million for in-game placements, according to GroupM, WPP’s media ...

The parent company of President Donald Trump’s social networking site Truth Social says it lost $400.9 million last year and ...

A legal loophole is allowing marijuana ads to slip past regulations and land right in front of kids on social media, ...

Good news for social media giant Meta Platforms (META), and a whole lot of other online venues as well. Seems the digital ...

Financial services advertisers must navigate platform certifications, disclosures and targeting restrictions while creating ...