The neon SCBC sign in the window serves as both landmark and beacon, guiding hungry breakfast seekers to their destination.

Cheerios are a classic cereal, but are any of its flavors better than the original? We tested 14 different Cheerios products to find out which was the tastiest.

As sales continue to erode, companies like General Mills and WK Kellogg want to revamp the category's image by tapping into ...

When it comes to how much sugar you’re consuming, it just might be. Some of the most popular packaged breakfast foods — such ...

Every year, 1,000,000,000 tons of corn are harvested and transformed into your favorite breakfast cereal through a ...

Stumped on your morning meal? Look at these unusual plant-based breakfast ideas for high protein or just plain tasty recipes.

The oatmeal in question comes from Minnesota-based Grain Millers. The packages are the Regular Rolled Oats and the Quick ...

We’re down to two!  The championship of the breakfast cereals challenge is now down to two!  Will it be Honey Bunches of Oats or Cinnamon Toast Crunch that reigns as the breakfast table champion?  Vot ...

It's the most important meal of the day — experts say sales for breakfast foods across the globe will crest $487.77 billion ...

We’ve been serving up cereal at breakfast tables since 1906 and the most typical way its eaten is by adding milk after the cereal, otherwise things could get messy. Revealed: The simple food ...