Coca-Cola's astronomical ad spending is a smart move to stay ahead of its competitors and gain more market share. ... The company averaged about $4 billion yearly on advertising between 2017 and 2021.

Andy Warhol’s 1962 painting of a Coca-Cola bottle offers a neat segue into the drinks brand’s new ad, Masterpiece. The story takes place in a museum, where a student is battling boredom during a group ...

Coca-Cola partnered with generative AI companies to make new iterations of its classic 1995 ad “Holidays Are Coming.” Shots of lighted Coca-Cola trucks on snowy roads and mountains, like the ...

Coca-Cola launched its holiday commercial, “The Holiday Magic is coming.” on Monday. The 30-second video is a tribute to the company’s 1995 holiday commercial, “Holidays Are Coming.” ...