After trademarking the phrase "Mebounds," which was used to mock Reese for grabbing her own misses, the Chicago Sky announced ...

Moët & Chandon is a sponsor of the U.S. Open tennis tournament. In 2024, the brand placed bottles of its champagne where the ...

One of Florida’s biggest splashes in the transfer portal this offseason was the addition of Princeton guard Xaivian Lee, who ...

When you buy one of the basketballs in Caitlin Clark’s new line from Wilson, you’re not just getting a ball. You’re getting ...

Shai Gilgeous-Alexander was, during the competitive portion of a not-very-competitive Game 2, about as good as it is possible to be at the sport of basketball. There was an insanely cool sequence in ...

On Tuesday, Reese revealed via Instagram story that she received a special gift from Beats by Dre, a brand that the LSU alum has been working with for over a year. The gesture included a new Beats ...

USC star JuJu Watkins had her college basketball ... things, but one thing that’s always stayed is simplicity,” JuJu Watkins said. “I usually give my trophies to my mom, so it’s cool ...

This week, that location opens on the Upper East Side, where the brand will bring its downtown cool to Madison Avenue. Now one detail in her business plan is suddenly giving her a huge advantage.

Social media is such a big part of NIL, especially how athletes and brands ... like basketball. We're showing them that that you can use a platform of basketball and to use it for bigger things.

SINCE BEING DRAFTED by the Cleveland Cavaliers in 2003, LeBron James has become many things beyond the greatest basketball player of his generation ... Angeles Laker added launching a men’s grooming ...

We’re all waiting, impatiently, for the plume of white smoke to rise up from JPJ, to signal that UVA Basketball is ... is playing a big role in why things are quiet on the portal front.