Prior to finalizing the logo for my company, Hitched, we went through a binder of ideas before we settled on our current design. I want to share five things to consider when crafting your logo.

“Cooper’s a quirky institution ... The result is an animated logo that begins with a typographic reference point and, using layers of primary, transparent color, morphs into an abstract ...

One of the quieter developments in Sunday’s “Mad Men” was the introduction of a funky new logo for Sterling Cooper & Partners, the hybrid agency formed earlier this season with the merger of ...

In the 1962, Muriel Cooper, the longtime art director for MIT Press, designed the organization’s now-famous logo: Seven vertical white lines set against a black background that suggested the ...