Once you’ve polished the adtech pipes to a shine, what’s next? It’s the creative that’s in them, stupid, writes DAIVID’s ...

The future of advertising lies in this smart, adaptive blend of automation and creativity. As Generative AI and DCO continue ...

Uber Advertising has launched a new in-house Creative Studio aimed at helping brands create culture-led, immersive campaigns ...

The submission deadline for Next Creative Leaders 2025, the global initiative spotlighting women creatives, has been extended ...

Political creatives and media buyers are racing to keep up with the rapid spread of AI-generated digital advertising.

Twix recently released a humorous ad promoting its twin-fingered chocolate sweet treat, but some stuffy viewers failed to see ...

Kip AIR was created in response to the rise of AI shoppers. Now, brands need to tailor their marketing not just to humans but ...

Attendees of the 71st Cannes Lions International Festival of Creativity — dedicated to honoring creative innovation and ...

Now, Uber is officially launching its own in-house Creative Studio to help brands to do exactly that. The new division of Uber Advertising will be working with brands to create not only adds on its ...

Who are the most awarded women creatives in Asia during the 2023–2024 advertising awards season? Below is the ranking of the ...

YouTube Music is testing static banner ads on the Now Playing screen for free users. The banner ad placement could irritate ...

Spanish airline Iberia has gone fully self-serve by adopting Flight Control, which provides real-time data and improved ad ...